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I am an architectural and product designer living in Santa Fe, New Mexico. Outside of my day job I also do IT consulting, network design & deployment, web design, graphic design and typography. In my free time I dabble in Horology and watchmaking, beekeeping, rapid prototyping and 3D printing.
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Borders Golf Group - Lucian Marshall
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Borders Golf Group

Lucian Marshall / Borders Golf Group

Graphic Design

Borders Golf Group

For Borders Golf Group’s brand identity, I created a complete suite of graphic design assets that established a cohesive and upscale visual language. This included developing a refined new logo, selecting modern typefaces, and building a color palette that reflects both sophistication and approachability. I extended the branding across business cards, email signatures, and letterheads, as well as other print and digital media, ensuring consistency at every touchpoint. The result is a polished, professional identity system that reinforces Borders Golf Group’s reputation as a trusted leader in golf and hospitality management.

Date

September 8, 2025